Digital Marketing News: Snapchat Growth Booms, Facebook Usage Falls, B2B Buyers Seek Greater Loyalty, Podcast Ads Succeed
The post Digital Marketing News: Snapchat Growth Booms, Facebook Usage Falls, B2B Buyers Seek Greater…
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10 Tips From Influencer Marketing’s Hidden 1,000-Year History
When it comes to influencer marketing, we usually think of it as a fairly recent…
Class Is In Session: 8 Opportunities From the 2020 B2B Content Marketing Benchmarks Report
Anyone who went to public school as a kid remembers Report Card Day. Sometimes, it…
Imagine What’s Possible: Top Insights & Favorite Marketing Moments From #MPB2B 2019
If we had to describe the experience at this year’s MarketingProfs B2B Forum in one…
How Intuit Surmounted Stagnating Lead Gen with Customer Insight
Here’s something you might already know about Intuit: The leading financial software company has been…
Tales from the B2B Influencer Marketing Trenches with Leaders from Dell & SAP #MPB2B
When was the last time you made a purchase without reading multiple reviews, asking your…
Breaking Down Barriers for Healthy B2B Marketing with Lee Odden #MPB2B
The post Breaking Down Barriers for Healthy B2B Marketing with Lee Odden #MPB2B appeared first…
Digital Marketing News: Google Ads Targeting Options, Templates Come to Facebook & Instagram Stories Ads, LinkedIn Adds Events Features & More
The post Digital Marketing News: Google Ads Targeting Options, Templates Come to Facebook & Instagram…
A Primer on Combining Account-Based Marketing and Social Selling, from LinkedIn’s Ty Heath #MPB2B
The post A Primer on Combining Account-Based Marketing and Social Selling, from LinkedIn’s Ty Heath…
The Truth About Marketing Personalization, According to Arm Treasure Data’s Tom Treanor #MPB2B
Personalization is one of the most-discussed topics in marketing today, B2B or otherwise, and with…
A Journey Through Always-On Influencer Marketing with Ashley Zeckman #MPB2B
What is that makes Alice in Wonderland so powerful and resonant? It’s a tale that’s…
How B2B Brands Can Break Into Interactive Content
Pop quiz, B2B marketers: When it comes to creating content that effectively reaches, informs, engages,…
50 Top B2B Marketing Influencers, Experts and Speakers in 2019
In a world saturated with marketing strategies, tactics and technology, much of what makes B2B…
10 Crucial Steps for Launching Your B2B Podcast Into the Wild
Hey, friend, have you heard the good news about podcasts? Given the most recent stats,…
Digital Marketing News: More Facebook Stories Updates, CCPA Shakes Up the Ad Industry, GDPR Compliance in the U.S. & More
Image Credit: Marketing Land Facebook Unveils New CTA for Brand Stories Facebook has been hot…
